Web design is the digital asset of a business and the user experience of a website is critical to its success. User experience is about what a user feels, thinks and does on a website. Making users feel comfortable on a website is important to increase brand awareness of the business and ensure customer satisfaction. Here are some important things you need to know about web design user experience:
First Impression: The first impression of a website can determine how a user feels about a website and how long they want to stay. The first impression is related to the website's design, colors and user interface. A good first impression shows that the website is user-friendly and functional, while a bad first impression can cause users to leave the website immediately.
User Friendly Interface: User experience starts with designing the website with a user-friendly interface. A website should enable users to easily find the information they want. Website menus and sub-pages should be clear and easily understandable. User-friendly interfaces should be used to eliminate the problems that users face while navigating the website.
Site Speed: The speed of the website is critical to the user experience. Users may leave immediately due to slow opening of the website or slow loading pages. The speed of a website can cause users to stay on the website longer and interact more.
Mobile Compatible: Mobile devices are one of the most widely used means to access websites. A website should be compatible with mobile devices and provide a good user experience on mobile devices as well. A mobile-friendly website allows users to navigate the website comfortably and easily.